Lean Startup is a method/approach for creating successful business through continues improvement, continues learning, iterative product releases and business driven focus. Lean Startup was first lunched 2008 by Eric Ries in his bestselling book Lean Startup.
Lean startup promote experimentation over planning, feedback over guessing and iterative design over big planing.
Lean startup can successful be used for example, product development process in software development. Build-Measure-Learn loop underline speed in product development which means a team´s ability to take an idea, find the minimum viable product, measure from real data and learn from the result. This create an iterative business driven product development where learning and customers are focused.
Lean Startup Methods
Lean Startup is a process to get order from chaos. To give the product development, process and tools to handle uncertainty.
Work smarter not harder
When you develop product to test on a real market you can answer the questions, should we build this product and can we make a business of it?
Develop an MVP
In Lean Startup the idea to find an MVP “minimum viable product” is this methods heart. First find the problem, then find the MVP, as soon this is established the learning process should start by implementing and analyzing data .
Use learning to create fast, adapted plans that are created incremental and just in time. Instead of waiting for a product to be released on the market and guessing the outcome management can use real data and change quick if needed.
Lean Startup principles
- Entrepreneurs are everywhere
- Entrepreneurship is management
- Validated learning
- Innovation accounting